This is an unique way to highlight the danger of skin cancer and the sun. They highlight the glamorous side of
tanning and yet what it can do to you. Instead of preaching about wrinkles and cell damage, it reaches a broader and possibly
younger audience by using a music video format. Going further its similar to a modern day hip-hop video, with booty-shakin
and girls in bikinis. And to top it off, it is hilarious, which always grabs more attention than simply stating facts.
This is more of an informational PSA
that is very serious. It gives you a few facts
and puts the ugliness of the disease in your face.
Both of these blogs are extremely effective but strike different
chords with people.

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