Introduction to Media Writing, Maryville University

Welcome to the course blog for the Spring 2009 edition of Introduction to Media Writing.  Here is a link to your course wiki page.  Remember that you need to log in to post to either the wiki or the blog!

Sunday, February 22, 2009

TV Commercials!

http://www.youtube.com/watch?v=kmDNXitTn0w&feature=related

This is what I believe to be a bubble gum commercial that was banned from being on TV, but you can really tell how well it was marketed and how you cannot tell what exactly they are trying to get out there. They have the beach setting with the beautiful girl dancing around with the not so attractive man watching her dance around and then you see them kiss and he falls down but keeps up because of the gum they are sharing in their mouth. I believe this would of really worked out for this product because of the provocative actions that are going on.

http://www.youtube.com/watch?v=9TxVJAkwbqA

This is probably one of the funniest commercials I have seen in awhile. It is the Orbit gum commerical "Dirty Mouth Test 37" with the cheating husband and how they used different words to replace them instead of using curse words. At the same time they are choosing orbit gum and the fact how they use the "dirty mouth" emphasis and the cursing going into it and how well it was played out worked perfect with their campaigning for the gum.

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